Monrovia Celebrates the Season with Consumer Video Series for Garden Centers

Azusa, California – With the selling season in full swing, it can be tough for retailers to create new content for their customers. If marketing teams are searching for ways to add more to their website, email blasts and social content, Monrovia has a solution. A new series of videos introduces customers to new varieties, provides tips and showcases inventory.

Monrovia has created more than a dozen short videos covering everything from new selections to customer favorites. Each segment is presented by Georgia Clay, new plants manager at Monrovia, and is less than one minute long. Clay presents information on the variety, usage suggestions and care instructions, presented in an engaging and inspirational way.

Monrovia will be sharing the videos directly to consumers through Monrovia.com, blog posts, email and social content. The videos can also be viewed on Monrovia’s YouTube channel.

Check out a few of our favorites:

SunBelievable® Sunflower         Bountiful Blue® Blueberry              Timeless™ Golden Empire Bidens

Nitty Gritty™ Roses                      Siren’s Song™ Heuchera                   Monrovia Mangaves

Happy Days™ Dahlia                   Timeless™ Golden Empire Bidens    Jazzy Jewel® Hibiscus

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Need more ideas or images? Contact:

Kathleen Hennessy, khennessy@axiomcom.com or 952-224-2939 ext. 120

About Monrovia
Inspired by the beauty of plants, gardens, and landscapes everywhere, Harry E. Rosedale, Sr. founded Monrovia in 1926 to be a premier grower of shrubs and trees. Monrovia collaborates with plant breeders around the world to introduce improved plant varieties to North America. Monrovia plants flourish once planted to beautify gardens and landscapes. Please visit www.monrovia.com to learn more.